MAKING STUFF
I often think about the act of creating something and what it means—a photograph, making a knife (blade-smiting and blacksmithing), or writing something meaningful. What is it that drives us to create? I’ve been reading and thinking about this question for some time. It falls right in line with Becker’s theories; in fact, it’s right at home with terror management theory. Otto Rank believed that art and creativity were essential for human psychological health and development. He argued that art serves as a way for individuals to express their innermost desires, fears, and conflicts. According to Rank, the artist is a heroic figure who confronts and transcends the existential anxieties and limitations of human existence through the act of creation.
In reality, there are many reasons human beings create “things.” Most of the reasons are somewhat superficial or commercial. I feel the predominant one is rooted in the quest for immortality. We fear dying, mostly because we fear being forgotten and our lives being insignificant. Becker said, “What man really fears is not so much extinction, but extinction with insignificance.” I can understand that, at least intellectually. At times, I feel like my creative life and the objects that I create are meant for another time or different people in a different time. In the same way, I look at work created long ago that resonates deeply with me. Maybe it’s just me justifying a fear or a desire, but I think it’s rooted in my unconscious desire for symbolic immorality. There is also an immediate and significant reward; it gives my life meaning and significance. I can see the short- and long-term anxiety buffer in having a creative life.
BEING YOURSELF AND CREATING SOMETHING UNIQUE
Different is good, right? We hear that often. Why do we think that being different is good? It’s usually applied to people who are pushing the boundaries and challenging the status quo of something. We hear it chanted often because mediocrity breeds contempt. Meaning that the more familiar you are with something or someone, the more likely you are to find fault with it or them. Human beings thrive on diversity and uniqueness. However, a lot of people resist anything different and want things to remain known, comfortable, and predictable. The truth is that we are at our best when we challenge ourselves and get out of our comfort zones. Most people know that, but most are afraid to do it. They’re afraid to fail.
How can artists challenge themselves? Hasn’t it all been done before? For the most part, yes, it has all been done before in one way or another. What’s unique is how YOU are applying the concepts, ideas, processes, methods, etc. to the work and the narrative as a whole. You are the difference. Period.
You are something that’s never been before and will never be again. That’s what makes artwork unique—its creator. So, if you copy or emulate someone or something else, you lose that edge—you lose the only thing that will make your work different or unique. I know it’s tempting to always make images that are familiar and that people can easily connect to, but remember, it breeds contempt! Thinking through a compelling idea, question, or concern is the only thing that will make you stand out from all of the others making photographs of the same old stuff or trying to “wow” people by working in some obscure process or using expensive or rare equipment (especially without context or a narrative or story).
This is the reason that I rant so often about the physicality (hand-made or deeply involved connection) of making artwork. It’s the best way to ensure that human beings (you) did the work, not a machine, computer, or software—but that’s an argument for another day.
Charles Baudelaire said, "An artist, a man truly worthy of this great name, must possess something essentially his own, thanks to which he is what he is and no one else." This applies to women as well; remember the context of the time. This quote sums up the ideas that I’m talking about in this essay.
If you want to challenge yourself or push yourself, do something that you never thought you’d do. At least try it. Break some rules and try to tell your story in a different, unconventional way. Don’t follow the advice of the masses: “It’s supposed to look like this or that.” Make it yours; make it fit your story in a new and unique way. Be true to yourself; don’t allow the pressures of tradition to dictate how you express yourself. In the end, your audience is just one: YOU! It’s great if other people “get it” or appreciate it, but it’s more important that you create it in your own unique style, authentic and true, whatever that looks like.